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Introducing Panatta Sport – The Fitness Atelier

Introducing Panatta Sport – The Fitness Atelier


6 decades of history. The same company Property over the years.

Panatta is the longest-lived italian Company in the Fitness Industry, the one and only to produce totally the machines Made in Italy.

The Panatta Mission: to make aesthetically pleasing, functional, reliable, long-lasting and competitively priced equipment for real physical training.

Panatta was established with a solidity that creates value and future. Founded 6 decades ago by the passion of Rudy Panatta, the company bases its roots in the origin of the physical culture. Made in Italy, design, experience, perfect joint biomechanics, technology and high quality are part of the Panatta DNA. Panatta offers the widest and most complete range of products on the market for all the various sectors, ages and types of training.  founded 6 decades ago by the passion of Rudy Panatta, the company bases its roots in the origin of the physical culture.

The success of the Panatta brand in the world has been possible thanks to the total control of the development cycle and the production process of each single machine, whose production phases are all carried out inside the company. The company expands over 20,000 m2 of complete indoor property plants, located in the heart of the Marche region.

DESIGNED AND PRODUCED IN ITALY

For Panatta, Made in Italy means: design, beauty, qualitative excellence, craftsmanship and extreme passion. Our equipment is designed, produced and tested in Italy. It is a result and an expression of a concept characterized by innovative product and production processes. This also, and above all, means Love for the territory that hosts us and watches us grow. Panatta covers an area of over 20,000 covered square meters. Our everyday activities and events are intertwined with the territory, generating wealth, culture and enjoyment.

Our Territory

Panatta is deeply rooted in its local territory, contributing to the well-being and culture of the local community. The choice of Made in Italy represents a commitment to beauty, quality excellence, and passion. Panatta not only manufactures equipment but also establishes a center of excellence for research and development, engaging employees in an environment that fosters innovation. The company actively contributes to the community through corporate welfare initiatives, support for facilities such as the Apiro nursery, and investments in local projects such as the Eldorado Water Park. Panatta’s growth is also reflected in the enhancement of human resources, with new hires and benefits that improve the daily lives of employees.

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